Rumors and their influence on people: what is scarecrow or hearing-desire?

Yevgeny Lebedenko
07.10.2015

Rumors and their influence on people: what is a scarecrow or a hearing-desire?

Rumors are one of the means by which one can easily exert a psychological influence on the attitude, behavior, and opinion of a person about anything. Rumors are used with different purposes: to create doubt, to call distrust of some people, to strengthen their own authority.

Why rumors appear?

The reason for their appearance is the ambiguity of the events or an insufficient amount of information. Most often they appear spontaneously, but in some cases they are distributed quite purposefully.

Why rumors appear

Rumor features

  • The presence of a powerful emotional component, which can both distort information and fill the lack of reliability;
  • unreliability of information contained in different types of rumors.

Types of rumors

There are three types of rumors according to emotional characteristics.

Types of rumors

"Hearing-desire"

This is the influence of rumors, which contain a very large emotional desire,reflecting the individual expectations and needs of the group of people between whom they first arise and then spread. It can be said that this is a double function.

One side of the medal is that such a rumor seems to maintain the tone of the social existence of people, corresponding to their wishes. It prevents the development of negative emotions, calms, stops and does not allow panic to develop. The other side of the coin is that such rumors seem to demoralize people and create exaggerated expectations.

"Hearing-desire"

Over time, when it becomes clear that the resulting desires do not come true, undesirable phenomena may arise: general panic, flashes of aggression, hatred for someone who could not fulfill the promise. For this reason, this influence of rumors is often used to manipulate entire nations.

Historical example of the use of rumors by opponents

The Germans, during the war with the French (1939-1940), actively talked about the fact that negotiations would begin in the near future. The inhabitants of France relaxed and were almost not ready for resistance. The Germans immediately took advantage of this.

Another example of this use of rumors is a case from the distant past.In 1942, in the winter among the residents of the United States, the Japanese began to actively spread rumors about problems with gasoline, which can only be enough for the next six months because of the outbreak of war.

The purpose of this "wave of rumors" is easy to unravel. It lies in the desire to create frustration associated with unfulfilled desires, and demoralization due to experienced disappointments. The most amazing thing is that the analysis of the development of events shows that goals were most often achieved. These types of rumors were carefully developed by the secret services.

"Hearing-scarecrow"

This is the influence of rumors that cause pronounced frightening negative states and moods of people. They reflect actual for a given period of time, but unwanted expectations of the masses, among which are distributed. Most often, such rumors appear during social tensions: wars, natural disasters, unstable political situations, preparations for military coups, etc.

"Hearing-scarecrow"

Plots may simply be pessimistic or even panicky. This type of rumor most often spreads during the change of government or the social system as a whole, the adoption of complex political or social reforms.

The latest “rumors-scarecrows” that spread in our country are an inevitable and big increase in prices for basic foodstuffs, as well as their possible disappearance from the stores.

"Aggressive rumor"

This influence of rumors, which not only give rise to pronounced negative states and attitudes, and reflect some unwanted and actual expectations of people among whom they spread, but also directly aimed at the formation of a hostile emotional state and a fully established reaction, gross aggressive influence.

"Aggressive rumor"

This type of rumors originates in situations of serious contradictions, which are most often associated with interethnic, as well as social interethnic and intergroup conflicts.

"Ridiculous rumor" (stands a kind of apart)

This is a type of rumors that can be aggressive, frightening, undesirable, but at the same time they feel the obvious absurdity of everything described. Such rumors in most cases originate completely spontaneously, as a result of chaos, which is inherent in the ordinary consciousness of the masses.

Most often they occur at the time of a break in the consciousness of a group of peoplebeing in a terrible misunderstanding and confusion due to the change of the existing for a long period of value systems, pictures of the world, ideas of the environment. This rumor can be very aggressive.

The main role of such rumors is the desire to create a new, adequate sample of the world from particles of new ideas about it and from the wreckage of the old. And what do you know about this unique phenomenon? Write to us how you managed to cope with the rumors.


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  • Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?

    Rumors and their influence on people: what is scarecrow or hearing-desire?